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Will Yahoo buy Bebo?

Rumours are fife that Yahoo! is to acquire the social networking site Bebo for as much as $1 billion. The site which is currently the most popular website in Ireland has 13.7 million unique users and also has the majority of the social networking share in the UK market.

According to Bebo, each visitor to the website looks at an average of 20 pages per day. If Yahoo! does purchase Bebo, it will mean that it is paying about $73 for each user. The rumour has already added 2.7% to the Yahoo! share price.